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In Sermon Illustrations: "Marketing"

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  • Npo Mergers About 120 New Nonprofits Are Started ...

    Contributed by Sermon Central on Feb 19, 2007
     | 954 views

    NPO Mergers About 120 new nonprofits are started every day and many find funding scarce. As a result there has been a noticeable increase in the number of Non Profit Oorganizations mergers, reports Bob Harrington, Sr. Manager at La Piana Assoc., non-profit merger consulting firm. Merger minded ...read more

  • Websites Not Enough

    Contributed by Sermon Central on Apr 15, 2008
     | 2,035 views

    WEBSITES NOT ENOUGH America's biggest consumer advertisers are learning that just having a website isn't enough to establish and cultivate an ongoing customer relationship. Many have launched free e-magazines filled with relevant content offering entertainment and practical advice along with ...read more

  • Brand Building: How Do You Build A Big Brand ...

    Contributed by Sermon Central on Jan 18, 2006
     | 1,232 views

    Brand Building: How do you build a big brand without the ad budget or marketing muscle of a giant operation? Business Week Small recommends four key steps. (1) Carve out a unique niche, often becoming the first and dominant brand in the category. (2) Outsource manufacturing and other functions that ...read more

  • A Good Gift: The Key Attribute That Distinguishes ...

    Contributed by Sermon Central on Jan 18, 2006
     | 1,779 views

    A Good Gift: The key attribute that distinguishes a good gift is something that the recipients will like, but is unlikely to buy for themselves. Because most gifters look for something that is more emotional, rather than practical, they turn first to entertainment and recreation goods, such as ...read more

  • A Legacy Person Is Someone Who Has Been In The ...

    Contributed by Sermon Central on Jan 27, 2006
     | 2,392 views

    A Legacy Person is someone who has been in the same job 3 to 4 years or more. They tend to not be innovative because they are protecting systems and products they’ve helped create. Robert Herbold, author of The Fiefdom Syndrome, (Currency 2004), encourages managers to fight legacy thinking, break ...read more

  • My Neice, Esther, Has Been A Good Cook From The ...  PRO

    Contributed by Sermon Central on Mar 4, 2003
    based on 2 ratings
     | 2,311 views

    My neice, Esther, has been a good cook from the time she was a little girl. She would have to stand on a chair just to get to the ingredients and mixing bowls. In the summer time she would make brownies and sell them at the local farmer’s market and had no problem sellling everything she made. ...read more

  • Some Years Back, The Company With The Brown ...

    Contributed by John Herrmann on Nov 14, 2008
     | 2,218 views

    Some years back, the company with the brown trucks and brown uniforms - UPS, went public on the stock market for the first time in its 92 year history. The Chairman and CEO then, Jim Kelly said, “We’ve discussed the benefits of private ownership for a long time, but this is something we had to do ...read more

  • Just The House He Was Looking For

    Contributed by Sermon Central on Mar 14, 2014
     | 5,239 views

    Alan Carr tells a story about a man who was tired of his friends owning nicer homes than his, so he went to see a realtor to put his home on the market and began to search for a new one. One day as he was reading the paper, he came across a listing for a home that seemed to be just what he was ...read more

  • Ever Heard Of The "Bowling Alone Syndrome" Or ...  PRO

    Contributed by Sermon Central on Jan 5, 2006
    based on 2 ratings
     | 4,633 views

    Ever heard of the "bowling alone syndrome" or "refrigerator rights?" If not, that makes you an average out-of-touch-with-pop-culture American. Society is changing and every ministry and marketer needs to adapt or die. Here are three vital new sociological labels C. Jeff Woods, author of ...read more

  • Only A Donkey  PRO

    Contributed by Sermon Central on Mar 20, 2002
    based on 43 ratings
     | 6,198 views

    ONLY A DONKEY The donkey awakened, his mind still savoring the afterglow of the most exciting day of his life. Never before had he felt such a rush of pleasure and pride. He walked into town and found a group of people by the well. "I’ll show myself to them," he thought. But they didn’t notice ...read more

  • I Watched A Documentary A Few Weeks Ago About ...  PRO

    Contributed by Sermon Central on Jun 18, 2007
    based on 2 ratings
     | 1,579 views

    I watched a documentary a few weeks ago about Wal-Mart. I found something very interest out about Sam Walton the founder of Wal-Mart. He had one vision – one goal. You know what that vision was – to capture the consumer market of America. Let me ask you – how many of you have ever shopped at a ...read more

  • Pride Keeps Us As Americans From Taking A Look ...

    Contributed by Mark Eberly on Apr 14, 2008
     | 1,185 views

    Pride keeps us as Americans from taking a look around this world that we live and realizing that people die every day so that we can enjoy the privileges that we enjoy. Did you know that Americans consume about 80% of the world's coffee supply? And yet, we aren't told a lot about the coffee ...read more

  • Why Disappointing Holiday Sales? Paco Underhill ...

    Contributed by Sermon Central on Jan 13, 2006
     | 2,008 views

    Why Disappointing Holiday Sales? Paco Underhill says, First, we’re part of an aging culture, and people don’t need stuff. If you’re 35 or younger, you’re still acquiring possessions. If you’re between 35-50, you’re buying ser-vices. If you’re over 60, you’re buying experiences. The problem with ...read more

  • Scaling Back: A Small But Growing Number Of Men ...

    Contributed by Sermon Central on Feb 3, 2006
     | 1,314 views

    Scaling Back: A small but growing number of men are scaling back their work in spite of the soft job market. 10% of human resource executives say they are seeing a growing number of high-potential men leave their companies or decline a promotion because of work-life demands. 40% of working fathers ...read more

  • The Kid Vote- Today's Kids Really Understand The ...

    Contributed by Sermon Central on Feb 20, 2007
     | 1,724 views

    The Kid Vote- Today’s kids really understand the impact of voting because they are actually doing it. How cool is it to actually vote for the newest American Idol®? That day, 63 million votes were cast, 43 million tuned in to the finale. Many were kids, tweens and teens, along with their parents. ...read more

  • The Cross Be Raised Again  PRO

    Contributed by David Dewitt on Dec 15, 2000
    based on 104 ratings
     | 4,050 views

    I simply argue that the cross be raised again at the center of the market place as well as the steeple of the church, I am recovering the claim that Jesus was not crucified in a cathedral between two candles but on a cross between two thieves; on a town garbage heap; at a crossroad of politics so ...read more

  • My Wife And Were Enjoying A Cruise On A Recent ...  PRO

    Contributed by Terry Blankenship on Apr 30, 2007
    based on 8 ratings
     | 1,521 views

    My wife and were enjoying a cruise on a recent vacation. At the dinner table that second evening, that dreaded question came up regarding my occupation. (Now I am not ashamed of being a minister, but telling people I am a minister will erect walls that cannot be scaled) I replied that I would ...read more

  • George Macleod "I Simply Argue That The Cross Be ...

    Contributed by Sermon Central on Jun 18, 2007
    based on 1 rating
     | 4,431 views

    George MacLeod "I simply argue that the cross be raised again at the center of the market place as well as on the steeple of the church, I am recovering the claim that Jesus was not crucified in a cathedral between two candles: But on a cross between two thieves; on a town garbage heap; At a ...read more

  • My Wife And Were Enjoying A Cruise On A Recent ...

    Contributed by Sermon Central on Jun 18, 2007
     | 1,485 views

    My wife and were enjoying a cruise on a recent vacation. At the dinner table that second evening, that dreaded question came up regarding my occupation. (Now I am not ashamed of being a minister, but telling people I am a minister will erect walls that cannot be scaled) I replied that I would tell ...read more

  • Caution

    Contributed by Sermon Central on Apr 10, 2008
     | 2,151 views

    CAUTION Evidence now shows hands-free talking isn't less of a distraction when driving. In fact, drivers who talk on a cell phone in any way are four times more likely to become involved in an accident, according to David Strayer, research director at the Univ. of Utah's Applied Cognition Lab. "A ...read more