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Summary: The six Harry Potter books published so far have sold 325 million copies worldwide, and have been translated into 64 languages Now book seven is on the market. We need to be aware of what is going on

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NEWS

CNN

- No matter where you live -- East Coast, West Coast, Hong Kong, China, or Ding Dong, Texas,-- when it’s 12:01 am in your time zone, the final Harry Potter book can become yours

SYDNEY

- Streets were awash with grinning witches and wizards, as diehard Harry Potter fans finally got their hands on the final installment

- One man even risked his life for Potter. In Canberra, Australia, a 21-year-old man jumped into the frigid waters of Lake Burley Griffin on Friday afternoon to retrieve a pre-order voucher he had dropped. Paramedics found the man shivering and distressed — and without the voucher

MANHATTAN’S UNION SQUARE

- Anna Todd and Kelsey Barry, both 20, jumped up and down, screaming and hugging as they touched their Harry Potter books and smelled them as if handling a newborn baby, "It smells like fresh parchment," said Barry. "It smells like magic."

TORONTO

- Hundreds of Potter-loving families packed a downtown street that was closed off for the release

Books

- 7 books

- the total number of Potter books in print in the United States to 133.5 million.

- The books are praised for generating a love of reading in a younger generation which appeared to prefer the TV or video games

- First published in 1997 (same year Princess Diana died

- If you were 14 when the first book came out now you would be 23

- Last “Harry Potter and the Deathly Hallows “

- Worldwide advance sales have topped 2.2 million, according to Amazon

Day before they were to go on sale one copy is being offered for $250 US on eBay

First book ran 250 pages

The last book runs 608 pages

- Forecasted to become the fastest selling title in history

- WH Smith said it sold 15 copies of Harry Potter and the Deathly Hallows every second Saturday morning

- Americans spent nearly $170 million for the book in one day. That far surpasses the $77 million the latest Potter movie, Harry Potter and the Order of the Phoenix, grossed this month in its first six days.

- Baltimore Sun Reviewer read it in 18 hrs

- 200 Nations have readers

- all six books have been No. 1 bestsellers in the US Britain and around the world

- The six books published so far have sold 325 million copies worldwide, and have been translated into 64 languages

- Over half of all children between ages 6-17 have at least one Harry Potter book

“Harry Potter and the Deathly Hallows “ went on sale at Sat July 21/07 – 12:01

- The largest first printing of any book in US publishing history

- Sold 8.3 million books the first 24 hours

- (20 football field size warehouse)

- List $35.00 Amazon.com $18.00

- For US Twelve million copies have been printed

- trucks carrying books from warehouses to shops will be fitted with satellite tracking systems to ensure they stick to assigned routes, while pallets of books have been fitted with alarms in an operation estimated to cost US$20 million

- Somebody with enough time on their hands to photograph every page of a mysteriously obtained copy of "Harry Potter and the Deathly Hallows" and post it all on the Internet days before the books release

- Has financial backing of Warner Brothers, Mattel, Coca Cola, and Scholastic, Inc. (the largest publisher of children’s books in the world)

Movies

> "Order of the Phoenix" Movie Number 5 released 7/11/07

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> The last Potter film grossed $892 million worldwide

> The first four films have grossed $4 billion

> According to The Wall Street Journal this movie could easily take in more than $1 billion this year.

- The first three movies were rated PG, but this one is PG-13, with some bad language and—instead of the cartoon-like scares of the first movies—some serious horror.

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> Highest revenue opening for a movie $77.4 million

> Has earned more than $150 million in fewer than 10 days

> Warner Bros. already is working on movies No. 6 and No. 7.

- Fans donned robes, wielded wands, and put on wire-rimmed novelty glasses to see “Harry Potter and the Order of the Phoenix”

Merchandise

- Britain is issuing seven 1st-class stamps

- USA since June 2002.$18.8 million cookies, candy, gum

- Bookmarks ($3.49)

- Harry Potter action figures ($12.99)

- Harry Potter’s wand ($29.50)

- The Sorting Hat ($39.99).

- Media driven

- Sinister undercut fostering New Age thinking

- Kids are desensitized to the dangers of the occult spirit world.

- Making evil look innocent

-Books focuses on the plights of Harry Potter

> At age 10 Harry attends the prestigious 1000-year-old Hogwarts School of Witchcraft and Wizardry. Each book chronicles one year in Harry’s life, which is mostly spent at Hogwarts, where he learns to use magic and brew potions. Harry also learns to overcome magical, social, and emotional obstacles as he struggles through his adolescence

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