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In Sermon Illustrations: "Techmakers Visual Media"

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  • Marketing Myth There Is The Long-Held Belief ...

    Contributed by Sermon Central on Feb 18, 2007
     | 1,544 views

    Marketing Myth There is the long-held belief that older TV viewers (ages 40 to 50) rarely change brand loyalty. Age Wave research company says boomers are, in fact, more open to new things such as new cell phone technology, Internet shopping, and other products. Marketers shouldn’t fall into the ...read more

  • Editors Evolve

    Contributed by Sermon Central on Apr 10, 2008
     | 1,862 views

    EDITORS EVOLVE As print's dominance wanes, publishers are asking editors to expand their skill sets and become much more public brand stewards. The volume of content and pages online is not just two or three times that in print, it is 50 to 1,000 times, states Steve Fox, Editor and chief of ...read more

  • Interactive Marketing Spending In The Us Will ...

    Contributed by Sermon Central on Apr 10, 2008
     | 1,806 views

    Interactive Marketing spending in the US will more than triple over the next five years, reaching $61 billion by 2012, finds a Forrester Research report. The growth in interactive marketing spending represents a 27% compound annual growth rate over the next five years. Interactive marketing, 8% of ...read more

  • Prime Minister Tony Blair, A Confessed Christian ...

    Contributed by Owen Bourgaize on Jan 17, 2005
    based on 1 rating
     | 6,661 views

    Prime Minister Tony Blair, a confessed Christian wanted to end a televised address to the nation with the words “God bless you!” but he was stopped by his media director, spin-doctor, Alistair Campbell, a convinced atheist, in a celebrated remark, “We don’t do God!” Well that’s not what Micah had ...read more

  • Tv Vs Reading: A New Report By The Kaiser Family ...

    Contributed by Sermon Central on Feb 3, 2006
     | 1,161 views

    TV Vs Reading: A new report by the Kaiser Family Foundation and Children’s Digital Media Centers finds that kids 6-months to 6-years-old spend about 2 hours a day watching TV, playing a video game or using a computer. That’s roughly the same amount of time spent playing ...read more

  • Hispanic Online Community Profile: • Size: 16.5 ...

    Contributed by Sermon Central on Apr 15, 2008
     | 2,153 views

    Hispanic Online Community Profile: • Size: 16.5 million (37% of total population). • Growth rate (new users coming online): 12% per year vs. US overall: 1%. • Median income: $40,000. • Hours spent online: 9.2/week vs. US overall: 8.5/week. • Language ...read more

  • Immediately Following The Baltimore ...  PRO

    Contributed by Barry Hidey on Jan 12, 2001
    based on 122 ratings
     | 3,422 views

    Immediately following the Baltimore Raven’s final game last December(1999), Coach Brian Billick gathered the Ravens and said: "We’ve raised the bar. We can’t go back. We are at a new level, and we will move forward. Our fans, the media, the organization - all have new expectations for us. They’re ...read more

  • Direct Mail Is Still King: Although Direct Mail ...

    Contributed by Sermon Central on Jan 6, 2006
     | 2,096 views

    Direct Mail Is Still King: Although direct mail is still the most effective fund raising media for non profit organizations, it continues to get more expensive. Growing competition has forced lower response rates. Now, NPO’s are conducting analysis and segmentation up front to better identify the ...read more

  • Vanishing Evangelists: Researcher George Barna ...

    Contributed by Sermon Central on Jan 27, 2006
     | 1,825 views

    Vanishing Evangelists: Researcher George Barna recently noted, “With our studies showing that about half of all born again adults do not share their faith with any non-believers during the year, and that those who do share their faith talk about it with few non-Christians, the Faith oriented media ...read more

  • Researchers In Indiana Have Measured The Effects ...

    Contributed by Dale Pilgrim on Oct 21, 2006
    based on 1 rating
     | 1,147 views

    “Researchers in Indiana have measured the effects on a brain scan. The study’s principal investigator, Dr. Vincent Mathews, said prolonged exposure to violence actually affects brain function and behavior. Dr. David Walsh, National Institute on Media and the Family asks, “"What good could possibly ...read more

  • Churches Can Learn From Small Businesses That ...

    Contributed by Sermon Central on Feb 20, 2007
     | 1,401 views

    Churches can learn from small businesses that have been operating for less than 10 years in that they use the Web for marketing far more than their older counterparts, according to a Kelsey Group study. Younger businesses are particularly heavy users of e-mail and Internet Yellow Pages, but also ...read more

  • One Tribe Of Native Americans Had A Unique ...  PRO

    Contributed by Christian Cheong on Oct 10, 2001
    based on 83 ratings
     | 2,546 views

    One tribe of native Americans had a unique practice for training young braves. On the night of a boy’s thirteenth birthday, he was placed in a dense forest to spend the entire night alone. Until then he had never been away from the security of his family and tribe. But on this night he was ...read more

  • Uncensored An Arbitron Study Of Cable Tv ...

    Contributed by Sermon Central on Feb 20, 2007
     | 1,362 views

    Uncensored An Arbitron study of cable TV subscribers finds nearly two-thirds prefer the government not restrict cable programming, agreeing channels like MTV, E!, and Comedy Central should be able to carry whatever they please. 77% said premium networks (e.g. HBO) should be given even greater ...read more

  • Packaged Facts Reports African Americans In The ...

    Contributed by Sermon Central on Apr 10, 2008
     | 1,788 views

    Packaged Facts reports African Americans in the U.S. number 39 million and their buying power of $892 bn. is expected to exceed $1.1 trillion in ’12. This would be a cumulative growth of 28.4%. Also: 54% of African-American buying power lives in the South while 48% resides in central cities. ...read more

  • Adweek Reports On A Global Nielsen Study That ...

    Contributed by Sermon Central on Apr 10, 2008
     | 1,708 views

    AdWeek reports on a global Nielsen study that reveals consumers don't trust Internet ads nearly as much as they trust traditional forms of advertising. The study asked respondents their perceptions of different forms of advertising. Consumers rated Internet advertising at the bottom when it comes ...read more

  • A Survey Of 20-Somethings (21-29) Reveals They ...

    Contributed by Sermon Central on Apr 14, 2008
     | 1,925 views

    A survey of 20-somethings (21-29) reveals they overwhelmingly support monogamy and parenting (94%), marriage (84%), the U.S. Constitution (88%), and the military (84%), reports The Washington Times. “We were completely surprised said J. Walter Thompson’s Ann Mack. “There has been a faulty portrayal ...read more

  • Pint-Size Digital Projectors Are In The Works. ...

    Contributed by Sermon Central on Feb 13, 2009
     | 1,334 views

    Pint-Size Digital Projectors are in the works. These devices, when plugged into cell phones and portable media players, will let consumers beam video content from their hand-held devices to the closest smooth surface. The micro-projectors, still in prototype, use light-emitting diodes and lasers to ...read more

  • Things You'd Love To Say At Work But Can't  PRO

    Contributed by Sermon Central on May 26, 2005
    based on 8 ratings
     | 3,001 views

    Things You’d Love to Say at Work But Can’t • How about never? Is never good for you? • I’ll try being nicer if you’ll try being smarter. • It sounds like English, but I can’t understand a word you’re saying. • Ah … I see the screw-up fairy has visited us again. • I like you. You remind me of ...read more

  • Memory And Truth

    Contributed by Sermon Central on Jun 27, 2011
    based on 1 rating
     | 8,903 views

    MEMORY AND TRUTH Two middle-aged couples were enjoying friendly conversation when one of the men asked the other, "Fred, how was the memory clinic you went to last month?" "Outstanding," Fred replied. "They taught us all the latest psychological techniques, such as visualization, association and ...read more

  • Women Surveys By Nielsen/Netratings, Which ...

    Contributed by Sermon Central on Jan 18, 2006
     | 1,066 views

    Women Surveys by Nielsen/NetRatings, which measures Internet audiences, have found that women account for more than a 25% all visitors to sites with adult content, with more than 10 million women logging on to such sites in December alone. ComScore Media Metrix, an Internet research firm, has found ...read more