Greeting Card Market Data • 86% of the U.S. population buys greeting cards. 80% of shoppers will need a card in the next two weeks. • 91 million U.S. households buy greeting cards. • The average Christian consumer has purchased more than 4 cards in the last 3 months. • Every card touches two or more lives. (AspiringRetail 9/05, DaySpring Cards ’05)
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