Do Not Offend visitors to your website. A new Hostway, Inc survey reports 93% of web users do not like pop-up ads, 59% view moving text as bothersome, and 55% are annoyed by certain colors, type fonts and page formats. Other irksome issues are: 89%-the need to install extra software to use site features; 86%-dead links; 84%-confusing navigation; 83%-registration log-on pages that block access to content; 83%-slow loading pages and 80%-ineffective site search. 74% of consumers who encounter their top pet peeves on websites are likely to unsubscribe from promotions and messages, 71% are likely to view the retailer in a negative way, while 55% are likely to complain to their friends. (Internet Retailer 9/05)
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