’The Cell Phone is the New Car’ (as cleverly stated by the Economist). Consider these similarities between the automotive and wireless/handheld industries:
• Model and customization define the owner
• Replacement is frequent
• Choice is massive
• Branding and design are key
• Competition is global
• Anticipation of new models is enormous (Trendwatching.com 12/21/04)
http://garydfoster.com/