Teen Girls: Despite Myspace, Chatting On Im Or ...

Teen Girls: Despite MySpace, chatting on IM or surfing iTunes, 12- to-14-year-old girls are still most deeply motivated by TV. 65% say they’re influenced by a TV show or network, and are more likely to multi-task. More than half report regularly instant-messaging; about two-thirds read and write emails, and just under half regularly use social networks. 68% say their parents know how they spend their time online; a third say their parents check their social networking sites; 31% say parents check their email; and 58% know their video games’ content rating. (LA Times 8/14/06)