Sermon Central
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Generation Y Wants To Be Engaged, But It Does ...
Contributed by Sermon Central on Jul 17, 2006 (message contributor)
Generation Y wants to be engaged, but it does not give marketers much time to do so. “So many are multi-tasking that the concept of time loses meaning with Gen-Y,” says Simmons Research Co-CEO Bill Engel.” They seem to squeeze 31 hours of time into one day. Their whole life is built on a multitude of choice for products. They largely ignore marketing. Gen Y is a group that grew up with a lot of commercialization, a lot of media choice, a lot of communication choices, and a group that depends a lot on peer group influence. We have to get away from using demographics when marketing and start using behaviors to decide what media to be involved with”. With Gen Y it’s all about relevance and behaviors. (Media Life 3/14/06)
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Last Week I Read In The Advice Column In The ... PRO
Contributed by Larry Thompson on Jun 6, 2002
Last week I read in the advice column in the paper about a couple who was celebrating 50 years of marriage. The husband wrote that someone commented, ¡§Ken, 50 years is a long time.¡¨ He immediately responded: ¡§Not nearly as long as it would have been without her.¡¨ I couldn¡¦t get the man¡¦s ...read more
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Families Are Wonderful. Families Are Challenging. ... PRO
Contributed by Jim Kane on Jun 6, 2002
Families are wonderful. Families are challenging. I am reminded of this every time I see my favorite Cosby Show episode in which Cliff, the father played by Bill Cosby, and Theo, the son played by Malcolm Jamal-Warner, have a chat about Theo’s desire to live like a “regular” person rather than ...read more
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James Reston Was A Syndicated Columnist For The ... PRO
Contributed by Ed Wood on Jun 3, 2002
James Reston was a syndicated columnist for The New York Times for more that thirty years. In his final column for the newspaper, he wrote, “In America, we have learned something about how to deal with adversity since the Great Depression, but not much about how to deal with prosperity. We are very ...read more
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Faith And Works Should Travel Side-By-Side, Step ... PRO
Contributed by Donnie Martin on Jun 6, 2002
Faith and works should travel side-by-side, step answering to step, like the legs of men walking. First faith, and then works; and then faith again, and then works again—until they can scarcely distinguish which is the one and which is the other. William ...read more
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The Prize Is Worth The Challenge Of The Journey PRO
Contributed by William Yates on Jun 12, 2002
THE PRIZE IS WORTH THE CHALLENGE OF THE JOURNEY Volleyball was introduced as an Olympic sport in the 1964 Tokyo games. A Japanese women’s team was chosen to represent their nation for the event. Hirofumi Daimatsu, their coach, put the women through a grueling training program that resembled a ...read more
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